Questionnaire Results

After I have collected the data from our dispersed questionnaires, I decided that it would be best to present the findings in an excel table to look at the comparisons and to illustrate the demographics.

Class

By analysing the chart it is clear to see that the majority of our target audience is mainly that of a middle class, hopefully this will not be effected by the class demographic.

Age of targetted audience

Due to the production teams decision making, our preferred genre is pop/rock, we wanted to show questionnaire results for our age range. We interviewed a range of people and came to the conclusion that the most popular age in which preferred pop/rock was people between the ages of 16-18. Therefore, it is clear to see that our target audience are going to be young, and of course teenagers.

Gender and Genre

I have come to the clear conclusion that females prefer the genre of pop/rock opposed to their counterparts. It is proved that 8 out of the 20 females preffered this genre whereas only 5 males preffered it.

Gender and preferred album cover

This was quite important as one of our ancillary tasks is to design a digipak.Our questionnaire highlighted that Mika's album proved most popular, but only with females. Whereas Groove Armada's was only popular with males.