Final Post!

At last, my blog is finally complete! I hope you enjoy viewing it!

Final Editing and Alterations

The production team and I had no viewed our music video in a long while due to focusing on our ancillary tasks, however we recently viewed our video and realised we needed to make final alterations that we did not consider before. We came to realise that the lip syncronization was not precisely in time to the music. We were in a dilemma on deciding whether we should speed up the scenes on certain clips or not, however we gathered useful advice from our media teachers and came to the conclusion of replacing the lip syncronization scenes with other scenes and clips. On the other hand, another criteria of the music video which was not originally included was adding in credits to introduce the song name and band name. Therefore, I have uploaded our original final version of 'Superman', and the actual final version which will be sent off to the moderators.

Originally, the final music video

Final Music Video

Lip Syncronization

Andrew Goodwin states that incorporating lip synchronisation means the performer is addressing the audience directly embracing them whereas in films the audience has a voyeuristic relationship with the actors. This is the main reason in which the production team and I used lip syncronization, the clip are the first two clips of this set of scenes.

Choices of Style

Throughout the construction of our promotional music video, the production team and I kept analysing the various elements in music videos to relate to ours so that we are using the conventions for music videos in our pop/rock music genre. I personally, noticed that in Avril Lavigne's music video ''Sk8er Boi", she uses various aspects which were used in the creation and development of my music video, which also helped us to make final decisions:

- There is the use of an urban area which is made apparent in outside shots to establish the setting.

- There is a narrative throughout the music video, which is to do with boyfriends/girlfriends/relationships.

- Characters are of the same age (teenage)

- There is the use of teenage stereotypes such as the ''grunger/goth/skater boy'' and the fashionable and popular girl, who could also be stereotyped into the group of ''cliques''

- The ''skater boy'' wore dull, black clothing, which helped us to come to a final decision that black would be the best colour for the ''goth'' in our music video. This was made apparent in society within the stereotypes, and this particular music video reconfirmed this.

- This music video shows youth like behaviour such as messing around with cars and acting animal like in the street, we related the theme of showing youthful behaviour in our music video by releasing it through the youthful and fun side to relationships instead since that was what our narrative was based on

- The lyrics during the music video syncronize with the narrative through having scenes which reflect the lyrics narrative, for example ''he was a punk, she did ballet, what more can I say?''. During these lyrics scenes consisting of the ''punk'' and the ''clique girl'' were present, we also did the construction of our music video in order to make the storyline as unambiguous as possible.